Brand Guide
Learn more about Fluree’s visual basics, check out our mission statement, download our logos, and more.
Mission
Fluree’s data-first approach champions the idea that data should be a cross-enterprise asset serving multiple purposes across various contexts, should have provable truth and historical integrity should be directly shared with third parties, and should defend itself with co-resident security.
As Web3 technologies continue to bolster the economic value of data, Fluree seeks to bring democracy and connectivity to information so that organizations, enterprises, and startups can participate in the data economy.
Trust
Fluree’s immutable ledger secures every update, including metadata, with blockchain cryptography for complete data integrity.
Security
SmartFunctions allow for a singular security model that travels with your data beyond borders and scales with your enterprise forever.
Insights
Fluree’s scalable RDF graph natively traverses relationships and returns highly-contextual data for actionable insights.
Brand Attributes
We weave these core attributes into our technology and offerings.
We communicate with our customers and partners in a way that is:
Approachable
Secure
Modern
Empowering
Innovative
Dependable
Stacked Signature
One-Line Signature
The Signal symbol
The Badge symbol
Yeti : The Button Signal
Fluree Logos
The Yeti mascot is a dependable, trustworthy, and friendly guide to the world of Fluree technology. Do not edit, distort, change, recolor, reconfigure, or manipulate the logo in any way. Many variations have been created to accommodate any application.
“The Signal” is the Official Fluree symbol. This is the Yeti drawing placed within a circle. This is our primary trademark used to represent the entirety of Fluree Technology and the entire company. Special adaptations have been created to work all forms of media. “The Badge” shows a large version of the Yeti within a circle, whereas “The Signal” shows a more petite version within the same-sized circle.Primary
SignatureThe Signal
The Badge
Typography
Our Fonts for Business Collaboration
Fluree’s primary typeface for business use is Inter, and the supportive typeface is Inconsolata. These are used in collaborative documents, presentations, and other on-screen applications such as Google Slides, Docs, and Sheets. They are free to use and can be downloaded from Google Fonts below.
Yeti In Action Illustrations
There is much more to come.
We’re currently working on our Brand Kit v1.0.
If you have any questions about the Fluree brand please get in touch by emailing brand@flur.ee
Developers
Industries
About
Contact
- Toll Free: 844-5-FLUREE
- Int.: +1-336-283-7288
- 486 Patterson Ave., Suite 221, Winston-Salem, NC, 27101
- support@flur.ee
Fluree EMEA
-
EMEA Nevelgaarde 8 3436 ZZ Nieuwegein The Netherlands
info@fluree.eu
All Rights Reserved 2022