Fluree Advocate

Your people know people.

More effective promotion with one-click social sharing.

Deliver employer-branded social marketing content and important career opportunity information straight to your employees and other advocates, enabling simple sharing to their personal networks.

Advocate is Fluree's first decentralized application.

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Fluree Advocacy in 3 simple steps:

01. Curate

Post your branded social content and company announcements to topic-specific streams on Fluree Advocate's easily-navigable dashboard. Notify your subscribed advocates instantly via email and provide them with a one-click share opportunity.

02. Empower

Provide an easy-to-use platform for employees to share your relevant brand content, establish themselves as industry experts, and use their own social media voice to recruit, engage, and convert more.

03. Improve

Use real-time analytics to measure impression, engagment and return on shared social content by specific advocate. Analyze and improve for a more sustainable social media content strategy.


Content engagement

Fluree Advocate provides administrators with a platform for easy distribution of social brand content and employees with a simple process to access and share with just one click.


Conversion rate

74% of employees want to advocate their brand, yet only 2% feel like they know how. Fluree Advocate enables your employees to establish themselves as industry thought leaders by amplifying brand messages.


New brand followers

From promoting exciting company news to a product release, Fluree Advocate allows you to engage with your untapped organic social networks to drive awareness, interest, and loyalty.


Anyone can be a designated contributor and easily add content. Articles, links, job postings, social posts, and more, on any device.

One-click sharing

A tool that will streamline the process of getting your content to your advocates and out into the world. The easier you make it for your people, the more they'll be willing to share.

Curated content

Creating a multimedia content calendar that includes your key messaging thoughout paired with shareable content will broaden your reach and encourage higher levels of engagement.

Insightful Analytics

Understand how well your content is engaging employees across locations, departments and teams with fact-based, real-time analytics.

Five Pillars of Advocacy

Our advocacy solution's simple-yet-effective approach to social proof yeilds a high return in five areas. The Five Pillars of Fluree Advocacy are : HR, Customers, Communications, Marketing, and Sales.


Companies who empower employees to share content perform better.

They can more easily increase their reach and engagement, attract top talent and sell their products.

Why launch an employee advocacy program? Because employee advocates put a trusted human face behind your content and messaging. ​When employees share news and information about your organization on social media, they extend your marketing reach and amplify your employer brand, consumer brand – all while becoming more engaged.


Harness the social selling power of your customers..

Connected and empowered like never before, customers are disrupting the foundation of business. They are demanding to be put first. In this new world, customer experience is all that matters. ​

The Fluree Advocate platform unites internal teams, unifies customer data, and enables companies to create competitive advantages.


Better Culture. Better Business..

You know internal communications are important to your company’s success, but do you know how important? You may be surprised by just how much internal communications can affect your company’s morale, productivity, and even revenue. ​
Communications professionals must consistently communicate with their globally distributed workforce, keeping them informed of company news.​

Strong communications are the lifeblood of any company’s success. Employee engagement, culture building, value reinforcement, diversity and inclusion, are all crucial pillars for employers of choice who effectively and consistently communicate with employee communities.


Studies show that a message from an employee is trusted more than that from even the CEO.

Your marketing team members can reach out to a target audience in a more trustworthy way. Marketers need to empower employees to share approved industry and company content anywhere, anytime. By increasing advocacy and reach through a more trusted and authentic channel, you will drive more brand awareness and thought leadership.


Surpass goals. Maintain relevance.

Social selling is the new reality and a must for brand awareness, customer acquisition, revenue & growth for B2B sales. The most effective sales organizations and reps now rely on digital and social engagement for prospecting, networking, and relationship building. By helping sales reps connect across trusted networks with buyers long before they make a purchase decision, social selling lets your sales reps demonstrate value and maintain productive connections over the lifetime of your relationship with customers.​​ ​

Almost 60% of a typical B2B purchase decision is made before a customer even talks to a vendor. This is why social selling has emerged as a must strategy for sales professionals. Increase leads, interactions, conversions, and build relationships with prospects during the sales cycle by sharing valuable content.

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